More GOOD news from Winchester... not...

[The War Wagon]

I saw another article this morning, on how copper's going up, so this isn't entirely surprising.

Winchester Announces 2021 Price Increases on Ammunition and Reloading Supplies

March 23, 2021
Winchester Ammunition v

March 22nd, 2021 Winchester ammunition announced an increase in all ammunition prices effective May 1st. The letter from Winchester is below but amounts to a fairly large increase in the cost of ammunition.

March 22, 2021

To All Winchester Ammunition Customers:

Thank you for your commitment to Winchester and Browning Ammunition in support of our legendary products.

Due to the increased cost inputs for manufacturing ammunition, it is necessary to increase ammunition prices for all shipments, including backorders, beginning May 1, 2021.

Ammunition will be subject to the following price increases.

    Shotshells + 5%-12%
    22 Magnum Rimfire ammunition + 5%-15%
    Hunting Rifle ammunition + 5%-15%
    All Centerfire Pistol ammunition +8%
    Components +10%
    Primers +25% (Due to our current backorder situation, until further notice, Winchester is not accepting new orders on primers)

These May 1, 2021 increases will affect all pack sizes, sub-brands, and special make-ups.

All existing orders and future orders shipped on or after May 1, 2021, will be shipped at the new prices unless you notify us requesting cancellation. Procedures for repricing back and future orders will be issued with new pricelists and programs in the coming weeks.

Sincerely,

Matt Campbell

Vice President, Sales & Marketing